9.2 KiB
Marketplace Roadmap — Simple → Advanced
Expand the existing Tecvico Django site into a freelance/project marketplace (Upwork / Fiverr style).
Is This Doable on the Current Stack?
Yes. Django is a standard choice for marketplaces (e.g. early Instacart, Disqus patterns). Your repo already has the right foundation:
| Already in place | Reuse for marketplace |
|---|---|
| Django + PostgreSQL + Docker | Core backend — no rewrite needed |
apps.core (branding, site settings) |
Global config, fees, categories |
apps.pages (CMS, hero, sections) |
Marketing pages + marketplace landing |
File uploads (contact_uploads, product releases) |
Proposals, deliverables, gig media |
| Admin panel | Moderation, disputes, user management |
| Templates + static CSS/JS | Extend UI; add dashboards incrementally |
New apps to add (keeps existing code intact):
apps.accounts— profiles, roles, verificationapps.marketplace— projects, gigs, proposals, contractsapps.messaging— threads (Plan 1: polling/refresh; Plan 3: Channels/WebSockets)apps.payments— Stripe from Plan 2 onward
What gets harder later (not blockers now): real-time chat, escrow/payouts, dispute automation, high traffic (Redis, Celery, CDN). None require leaving Django.
Verdict: Plan 1–2 are a natural extension. Plan 3 adds services (Stripe Connect, WebSockets, background jobs) but stays on the same project.
Plan 1 — Simple (MVP) · 3–5 weeks
Goal: List projects, apply, message. Off-platform payment OK.
| Milestone | Weeks | Deliverable |
|---|---|---|
| M1 Auth & profiles | 1–2 | Registration, login, password reset, client/freelancer role |
| M2 Listings | 3–4 | Project CRUD, categories, search/filters |
| M3 Proposals | 5–6 | Apply, withdraw, client shortlist |
| M4 Comms & admin | 7–8 | Messaging, emails, moderation |
Feature detail
Accounts
- Email/password signup; role pick (client, freelancer, or both)
- Profile: display name, avatar, bio, location, hourly rate (optional), skills (tags), portfolio URLs
- Public profile URL (
/u/username/)
Projects
- Fields: title, rich description, category, budget type (fixed/hourly/range), amount, deadline, attachments
- Status: draft → open → closed → archived
- Client dashboard: my projects, applicant count, close/reopen
Discovery
- List page with filters: category, budget range, posted date
- Full-text search on title + description
- Sort: newest, budget high/low
Proposals
- Cover letter, bid amount, estimated delivery days
- One proposal per freelancer per project; edit until client views
- Client view: compare proposals, mark shortlisted/rejected
Messaging
- Thread per project between client and applicant (after apply or invite)
- Attach files (reuse existing upload patterns)
- Email on new message/proposal (Django email backend)
Admin
- Approve/suspend users and listings; view contact-style audit trail
Out of scope: payments, contracts, reviews, gigs.
Plan 2 — Medium (Transactional) · 2–3 months
Goal: Hire and pay on-platform. Gigs (Fiverr) + custom projects (Upwork).
| Milestone | Weeks | Deliverable |
|---|---|---|
| M1 Foundation | 1–4 | Plan 1 + email verify, profile completeness, S3/local media |
| M2 Gigs | 5–8 | Service listings with 3 tiers |
| M3 Contracts | 9–12 | Award, milestones, deliverables |
| M4 Payments | 13–16 | Stripe escrow, release, platform fee |
| M5 Trust | 17–20 | Reviews, dashboards, manual disputes |
Feature detail
Gigs (Fiverr-style)
- Gig: title, gallery (images/video), category, FAQ, requirements form
- Packages: Basic / Standard / Premium — price, delivery days, revision count, feature bullet list
- Extras: add-ons (e.g. +$50 rush delivery)
- Order flow: client picks package → answers requirements → pays → freelancer accepts
Contracts (Upwork-style)
- Client awards proposal → contract generated (scope, total, deadline)
- Milestones: name, amount, due date; client funds each before work starts
- Deliverable upload per milestone; client approve or request revision (limited rounds)
- Order states:
pending_payment→active→delivered→revision→completed/cancelled
Payments (Stripe)
- Checkout Session on award/order; funds held (platform balance or Stripe separate charges)
- Release to freelancer on milestone approval minus commission (e.g. 10–20%)
- Refund rules: cancelled before start; partial on dispute
- PDF invoice/receipt per transaction
Trust
- Double-blind reviews after completion (1–5 stars + text)
- Public rating on profile; aggregate on gig
- Dispute form: reason, evidence files → admin resolves manually
Dashboards
- Client: spend, active orders, past hires
- Freelancer: earnings, pending clearance, gig analytics (views, orders)
Out of scope: hourly time tracker, OAuth, multi-currency, automated disputes.
Plan 3 — Advanced (Full Platform) · 4–6 months
Goal: Production marketplace with discovery, compliance, and scale.
| Milestone | Months | Deliverable |
|---|---|---|
| M1 Core hardening | 1–2 | Plan 2 + 2FA, OAuth, rate limits |
| M2 Discovery | 3–4 | Search, recommendations, skill tests |
| M3 Collaboration | 5–6 | Time tracking, workspace, real-time chat |
| M4 Payments+ | 7–8 | Stripe Connect, multi-currency, KYC hooks |
| M5 Trust & safety | 9–10 | Auto disputes, moderation, fraud signals |
| M6 Growth | 11–12 | API, referrals, analytics, PWA |
Feature detail
Auth & identity
- Google / LinkedIn OAuth; TOTP 2FA
- Identity verification hook (Stripe Identity or manual)
- Verified badge on profile
Discovery & matching
- Elasticsearch/PostgreSQL full-text: skills, rate, location, availability
- Saved searches + email alerts for new matching projects/gigs
- Skill tests (quiz → badge on pass)
- “Recommended for you” (rules-based first; ML optional later)
Collaboration
- Hourly contracts: weekly hour cap, manual or screenshot time log
- Shared order workspace: brief, files, milestone checklist
- Real-time chat (Django Channels + Redis): typing, read receipts, file drag-drop
- Video intro on profile; calendar link for intro calls
Payments & compliance
- Stripe Connect Express: freelancer onboarding, automatic payouts
- Multi-currency display; platform fee per region
- Tax form collection hook (W-9 / W-8BEN — integrate when legally required)
- Chargebacks and refund automation with audit log
Trust & safety
- Dispute pipeline: open → evidence window → mediator → verdict → auto payout split
- Content moderation queue (profiles, gigs, messages flagged by users or keywords)
- Fraud heuristics: duplicate accounts, velocity limits, payment anomalies
Growth & ops
- Freelancer subscriptions: featured gig, lower commission tier
- Referral codes (credit for referrer/referee)
- Public REST API + webhooks (
order.completed,payment.released) - Admin analytics: GMV, take rate, conversion funnel, dispute rate, cohort retention
- SEO pages for categories and top gigs; structured data (JSON-LD)
Out of scope: native iOS/Android (PWA first).
Comparison
| Simple | Medium | Advanced | |
|---|---|---|---|
| Projects + proposals | ✓ | ✓ | ✓ |
| Gigs / packages | — | ✓ | ✓ |
| Messaging | refresh | refresh | real-time |
| Stripe / escrow | — | ✓ | Connect + multi-currency |
| Milestones + hourly | — | milestones | both |
| Reviews | — | ✓ | ✓ + badges + tests |
| Disputes | — | manual | automated |
| API / analytics | — | basic reports | full |
Recommended Path
- Plan 1 on this repo — add
apps.accounts+apps.marketplace; keep marketing site live. - Plan 2 when volume justifies escrow — biggest lift is payments + order state machine.
- Plan 3 when GMV supports ops — disputes, compliance, and real-time infra need people, not just code.
Timelines assume extending the current codebase; full UI redesign adds ~20%.